A "WIMPY" Billboard

Wednesday, June 6, 2012

Thanks to Abrams for the link.

Wow! Check out that amazing billboard for Diary of a Wimpy Kid:The Third Wheel! You know a book has a healthy marketing budget when it finds itself on a billboard. If only we saw more billboards advertising children's books. I imagine a child spotting an advertisement for Babymouse: Cupcake Tycoon and announcing from the backseat, "Mom, we need to find the closest independent bookshop. Stat."

Here are eight books I want to see on billboards in Times Square:


Book #1: Boy + Bot by Ame Dyckman and Dan Yaccarino



Book # 2: Babymouse for President by Jennifer and Matthew Holm



Book # 3: The One and Only Ivan by Katherine Applegate



Book # 4: Wonder by R.J. Palacio



Book # 5: One for the Murphys by Lynda Mullaly Hunt




Untitled

Book # 6: Oh No! Not Again! (Or How I Built a Time Machine to Save History) (or at Least My History Grade) by Mac Barnett and Dan Santat




Book # 7: C. R. Mudgeon by Leslie Muir and Julian Hector



Book #8: Pete the Cat and His Four Groovy Buttons by Eric Litwin and James Dean




Look for Diary of a Wimpy Kid: The Third Wheel on November 13, 2012.